Old is Gold: The Fashion and makeup that stands Forever: Part-2
Old is Gold: The Fashion and makeup that stands Forever: Part-2
In the 14th century (around 1300)
In the 19th century (around 1800)
It was a time that we saw the facade of fashion, when the designer Charles Frederick Worth, a Franco-British, marched his inventions on models, to constitute the first fashion show of the History of Haute Couture.
The history of fashion started in the 19th century. The designer CHARLES FREDERICK WORTH a pioneer of Haute Couture was the first to parade his models on models. In prestigious salons, wealthy female clientele gathered, undoubtedly, the first fashion shows in history.
In 1900, Paris had around twenty Haute Couture houses. There will be a hundred in 1946.
Around (1920)
During this time, dubbed the Roaring Twenties, the fashion was with short hair and comfortable clothes to represent women as an independent. In the daytime, they dress in a masculine and sober way. In the evening, they put out elegant dresses and extravagant jewellery. It was from the years 1900 to 2000.
We saw the appearance of some of the greatest couturiers of all time: Coco Chanel, Yves St-Laurent, etc. Black, which was for funerals, enters wardrobes, as do sequins and glass beads, which are very present on dresses.
World War II (1939-1945)
During World War II, women tried to maintain their elegance while showing originality with limited materials: curtains became their attire & style shifted from long skirts to shorter skirts, just below the knees, since we lack fabric. The hat also became a sign of the Fashion of the time. This period is called a luxury frenzy & clothing for women is turned towards womanhood.
The post-war years, (1960 and 1970)
In 1946, attempts were made to introduce the bikini and the two-piece swimsuit to ladies: at the beginning, it got prohibited on many European beaches, but unhurriedly & became part of the wardrobe until, in 1967, more than 67% of American females adopted it. It was at the same time when t-shirt & trousers made their appearance in France. It was quickly becoming popular and worn by both men and women. In 1960, the mini-skirt, which rises above the knee, made its debut. Unfortunately, this garment that is common to us today creates a lot of bad reactions. Finally, the seventies marked the beginning of elephant-leg pants, romantic dresses, and fringed jackets. Wearing pants became genderless. In 1970, women wore their hair as short as that was long.
Around (1980 and 1990)
In 1980, rebel fashion invaded the shops: fluorescent colours, shoulder buffers. Fashion thus took a flash: platform shoes, high-waisted jeans, colourful scrunchies, and sweeping haircuts were very trendy & were a more feminist and more instigating side of fashion. Etoile Emporium tries to react with eccentricities, and we want to bring out the thin waist with oversized shoulder pads. Our team, therefore, finds disco, pop, sportswear, and rock/gothic periods during this same decade.
Around (2000)
It is coming to light of clothing brands, such as Adidas and Puma. Wearing brand-name clothes is extremely important to the preponderance of consumers, which is why there is a large selection of brand-name clothes in marts. The appearance is trivial; the brand is paramount. The style is metallic: studded belts, rhinestones, bracelets, etc. Short, tight-fitting sweaters were also an integral part of the fashion of colourful plastic glasses, wide pants, and radiant colours: that is the fashion of 2000.
Nowadays, with the help of the internet, we can order our clothes directly online and have them by immediate delivery. Until the ages, we have gradually traded elegance for practicality. Fashion and clothing are a way to show what we like and show belonging to some group. Ripped jeans, tight sweaters, and cropped pants are all part of the fashion we live in in everyday life.
We would love to know about the history of our customer's personal experiences of their Fashion stories up-till now.
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